Finally a car for the masses from the company that is trusted by over a billion people. Yes, I mean the TATA built one lac car. There have been a lot of speculation both for and against it. But what does it mean to me?
Firstly, I think the TATA should be applauded for doing the impossible. Which is telling the government that even without their help and subsidies, the common man, who forms the bottom of the pyramid could be tapped in a win-win situation.
Why are cars so expensive in India? Because everything is over taxed. Why cant government reduce taxes and subsidise cars? Why are only farmers given the benefit of subsidies and nothing for the middle class that fills the government coffers with their 30% tax to run the government?
Why should every American own a car and only a minute percentage of Indians? Why do people need to travel like cattles in trains and buses in metros?
Sure fuels will leave a huge carbon and ozone layer deficit. But then after all the developed countries and done it for centuries why are they stopping the developing countries?
Why cant the government increase the usage of CNG and ethanol based fuels?
I think the one lac car is a whole new experience for the growing and prospering new Indian, who wants to have more luxury and facilities than generations before.
And the one lac car is a giant step in that direction to make Indians feel that they are no less than any one anywhere. And that staying in India they can have all the comforts that developed countries take for granted and that we Indians so far considered luxury.
Congratulations Mr. TATA. You have made the Indians proud.
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15/01/08 @ 07:36