Obesity is becoming a concern across the world as food is being considered as medicine to kill stress, overwork and self abuse.

Americans have mastered this art with a huge population of obese. And though there are drastic steps and measures to tackle this problem, can we think of a placebo diet?

A diet that tastes yum, just like the mac burger and finger chips.
A drink that tastes as yum as coke
Yet is not absorbed by the body at all and is thrown out.

I think this would be the ultimate form of pampering self for the foodies like me. Provided the side effects are kept minimum.
Any Einstein listening?